Saturday, 8 June 2013

Innovative Ways to boost Call to Action on your Website

Basically, there are two vital components of effective online marketing in Saudi web design; driving enough traffic and turning this traffic on customers. Obviously, you do have a million visitors in your website. It has no use if you can’t convert them into customers. Optimizing Call to Action buttons is one of the best ways to improve conversion rates.

Ways to Improve Conversion Rates
1. Test Button: You might have seen some Call to Action buttons such as Buy Now, Click Here, Add to Cart, Order Now etc. in Saudi web design. These basic but most vital buttons can boost your conversion rate at an immense rate.

2. Location: Placement plays a bigger role in boosting conversion rate of a website designed by a web designer Saudi. For this, you can add above the fold, below the fold, and right below the fold of Call to Action.

3. Design: Only because others add simple buttons with few words covered by the corners, it is not important you should also do the same. You can also add the picture of your product in Call to Action to boost your conversion rate.

4. Timing: Adding Call to Action doesn’t mean forcing people to know about you and your products. If you think you can boost call to action with adding a 30-minute long video with no Fast Forward or Skip button, then it might be a biggest mistake of you. Instead, you might lose your potential customers. In this way, add CTA when you think your customers spend lots of time on your website and they are excited to do business with you.

5. Creativity: It is not important only standard CTA boosts conversion rate always. If you add CTA in a video, it makes visitors give more and more clicks rather than a simple CTA button.

6. Tell “Not to Click Here”: Sounds weird? Switching to CTA text of “Don’t Click Here” may not boost conversion rate for everyone, but it may be beneficial for your business. For instance, if you are an e-commerce site owner, you can add CTA button as “Don’t go inside unless you want 10% off”. It can potentially improve conversion rate if CTA phrases are just opposite of peoples’ expectations.

Bottom Line
It is not so important to flood your website with lots of Call to Action buttons because this action can irritate your visitors. If you are a web designer Saudi, then you can understand the value of Call to Action.
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1 comment:

  1. These are certainly the best and most innovative ways to improve conversion rate. I am thankful to you for explaining each point in detail. All the readers will find this article very helpful.
    website conversions

    ReplyDelete